Selecting the correct advertising and marketing automation platforms can really feel like a frightening activity. With so many choices in the marketplace, it is arduous to know the place to start out or which one would be the finest match for your enterprise.
If you happen to’re caught between two of the preferred platforms – Fixed Contact vs. Sendinblue, I’ve received you coated.
On this article, I will evaluate Fixed Contact and Sendinblue side-by-side based mostly alone testing of every platform, so you possibly can see which one presents the options and worth level that is best for you.
Here is a fast overview of every platform:
Abstract Field: Fixed Contact vs. Sendinblue
Fixed Contact
Fixed Contact has been round since 1995, making it one of many oldest advertising and marketing automation platforms in the marketplace. It has constructed up a loyal following of over 650,000 small companies.
Sendinblue
Sendinblue is a relative newcomer, having solely been based in 2012. However in a brief period of time, it has managed to draw over 400,000 clients in 180 nations.
Product Score (Out of 5 Stars)
Professionals and Cons: Fixed Contact vs. Sendinblue
PROS
Fixed Contact
Sendinblue
Cons
Fixed Contact
Sendinblue
Fixed Contact vs. Sendinblue Pricing
Fixed Contact
Sendinblue
Why Ought to You Use Them?
Fixed Contact
Sendinblue
Options Comparability: Fixed Contact vs. Sendinblue
Fixed Contact
Sendinblue
Key Comparability: Fixed Contact vs. Sendinblue
| Fixed Contact | Sendinblue | |
|---|---|---|
| Free trial | Sure | Sure |
| Free model | No | Sure |
| E-mail supply charge | 97% | |
| Help | Cellphone and chat assist, video tutorials, and step-by-step guides | E-mail, cellphone, and chat assist, and data base |
| Safety | SSL connections over HTTPS, GDPR Compliant, and makes use of multi-factor authentication (MFA) | GDPR (Normal Information Safety Regulation) compliant |
| Strive It Free for 60 Days | Signal Up for Its Free Plan |
Each Fixed Contact and Sendinblue supply a variety of options that can assist you automate your advertising and marketing efforts, together with e mail advertising and marketing, touchdown pages, automation workflows, and extra.
So, which platform is best for you? Learn on to search out out.
Fixed Contact vs. Sendinblue: Who’s the Software program For?
Fixed Contact is designed for small to medium-sized companies and organizations that wish to develop their attain and buyer bases, and construct relationships with their goal audiences.
That is an easy-to-use platform with a variety of options that may assist companies automate their advertising and marketing efforts, together with e mail advertising and marketing, touchdown pages, surveys, polls, and occasion RSVPs.
However, Sendinblue is designed for companies of all sizes (completely different plans) – together with small companies, medium-sized companies, and enterprises.
This all-in-one advertising and marketing resolution presents a variety of options for e mail advertising and marketing, SMS advertising and marketing, dwell chat advertising and marketing, and extra.
Fixed Contact
Sendinblue
Fixed Contact vs. Sendinblue: Platforms Supported
Fixed Contact is a web-based platform that may be accessed from any system with an web connection. There may be additionally a cell app accessible for iOS and Android units. This implies you possibly can handle your account and campaigns on the go.
Sendinblue can be a web-based platform that may be accessed from any system with an web connection. Nevertheless, there isn’t a cell app accessible right now.
Fixed Contact
Sendinblue
Fixed Contact vs. Sendinblue: Plans and Pricing Particulars
Fixed Contact presents two digital advertising and marketing pricing plans for his or her customers – the Core plan and the Plus plan.
The Core plan begins at $9.99/month (for as much as 500 contacts) and contains the entire fundamental options you want for e mail advertising and marketing, together with:
- Limitless emails
- A drag-and-drop e mail editor
- A variety of customizable e mail templates
- Web site sign-up varieties
- Integrations with helpful instruments like Shopify, Canva, and WooCommerce
- E-mail engagement reporting (views, clicks, and so on.)
- Social media content material scheduling throughout Fb, Instagram, and Twitter
Their Core plan pricing will increase with a rise within the variety of contacts. For instance, you may must pay $35 for 501-2500 contacts, $155/month for 20001-25000 contacts, and so forth.
This plan is ideal for people who find themselves new to advertising and marketing services to the client base.
Fixed Contact presents a Plus plan (beginning at $45/month) for superior entrepreneurs who want extra options and performance. This plan contains every little thing within the Core plan, plus:
- E-mail listing development instruments corresponding to Google Adverts
- Dynamic content material personalization
- E-mail advertising and marketing automation (workflows)
- Superior reporting (conversions, gross sales, and so on.)
- Drag-and-drop merchandise out of your on-line retailer
- Buyer segmentation
Together with these digital advertising and marketing plans, Fixed Contact additionally presents a Advertising Autmation+ plan for $449/month. This plan is designed for companies that want extra highly effective advertising and marketing automation options, together with:
- Advertising automation and superior workflows
- Lead scoring
- Gross sales automation
- CRM (Buyer Relationship Administration) system
- Monitoring and analytics
- Devoted onboarding knowledgeable
These pricing plans assist be sure that there’s a Fixed Contact plan for entrepreneurs and companies of assorted sizes and desires, from small- to medium-sized companies.
Request a Demo of Fixed Contact
In the meantime, Sendinblue presents 4 completely different advertising and marketing platform plans for his or her customers, together with a free plan with the entire fundamental options you have to get began with e mail advertising and marketing.
They cost based mostly on the variety of emails you wish to ship every month. For instance, their Free plan enables you to ship as much as 9,000 emails/month whereas their Starter plan prices $25/month for as much as 20,000 emails.
Sendinblue’s Marketing strategy prices $65/month for as much as 20,000 emails but additionally contains superior options corresponding to:
- A/B testing
- Advertising automation
- Superior statistics
- Ship time optimization
- Multi-user entry
Lastly, they’ve an Enterprise plan (ranging from $1000/month) that is custom-tailored to fulfill your particular enterprise wants.You possibly can join their Free plan to check out the Sendinblue platform and see if it is a good match for you earlier than upgrading to one among their paid plans.
Fixed Contact vs. Sendinblue: Options
On this part, I will evaluate and distinction the options provided by Fixed Contact and Sendinblue that can assist you determine which platform is true to your wants.
So, let’s undergo their interfaces, e mail templates, listing administration, ecommerce, reporting options, and integrations side-by-side.
Interface
Fixed Contact’s interface may be very user-friendly and straightforward to navigate. It is designed with the person in thoughts, so you will discover what you are in search of rapidly and simply. Plus, their templates are totally customizable, so you possibly can create a novel e mail that displays your model.
This platform additionally has a cell app, which makes it even simpler to remain on high of your advertising and marketing campaigns whilst you’re on the go.
Sendinblue’s interface can be simple to make use of, though it is not fairly as user-friendly as Fixed Contact’s. Nevertheless, their e mail templates are nonetheless totally customizable and you may nonetheless create stunning, branded emails.
Itemizing Administration
Fixed Contact makes it simple to handle your contact lists. You possibly can add your contacts from Excel, Outlook, Salesforce, or wherever else you’ve got them saved. Plus, you possibly can add new contacts in individual simply as simply as you possibly can on-line.
You possibly can retailer no matter info you need about every contact, from birthdays to web sites, and extra. And, you possibly can create segments that give you the results you want utilizing tags, exercise, profile data, and extra.
Sendinblue lets you import contacts utilizing advertising and marketing automation. For instance, you possibly can set directions to add your entire subscribers to a listing. You may as well manually add contacts one-by-one or in bulk by importing a CSV file.
You possibly can arrange your contacts in numerous folders and lists, and also can blacklist particular person e mail IDs in the event that they’re inflicting issues.
E-mail Broadcasts and Templates
Fixed Contact presents a whole bunch of beautifully-designed e mail templates so that you can select from. You may as well create your personal {custom} template or use one among their pre-designed layouts and customise it utilizing their drag-and-drop editor.
Moreover, all of their templates are cell responsive, so that they’ll look nice on any system.
Additionally they supply a variety of e mail broadcasting choices. For instance, you possibly can ship an e mail to your complete listing or only a phase of it. You may as well schedule your emails prematurely, so that they’re at all times despatched on the excellent time.
Sendinblue additionally has a variety of e mail templates and an intuitive drag-and-drop editor that can assist you design emails that match your model’s aesthetics.
Nevertheless, they do not supply as many e mail broadcasting choices as Fixed Contact does.
Automation
Fixed Contact’s automation options are very strong.
You possibly can create welcome emails, birthday emails, order affirmation emails, delivery notifications, and extra. You may as well create automated emails to focus on customers based mostly on how they work together along with your emails.
Listed below are extra particulars about Fixed Contact’s automation options:
- Create emails which can be robotically triggered by sure occasions, like subscribing to a listing, opening an e mail, clicking a hyperlink, or making a purchase order.
- Have interaction your viewers by robotically resending emails (with a distinct topic line) to non-openers.
- Arrange workflows that outline the sequence of emails which can be despatched and once they’re despatched.
- Entice new contacts utilizing their list-building instruments and sign-up varieties in your web site and Fb.
- Combine Shopify to ship automated emails to first-time clients.
- Get real-time insights into your automation with reporting that exhibits you what number of contacts are engaged, unsubscribed, or made a purchase order.
Now let me present you the way Sendinblue’s automation options evaluate towards Fixed Contact’s.
Sendinblue gives a visible workflow builder so you possibly can simply see how your automated emails will circulate. You possibly can:
- Ship welcome emails when a person indicators up.
- Ship birthday emails with a coupon code.
- Create superior workflows to ship a sequence of emails based mostly on person habits corresponding to their complete variety of visits or clicks.
- Conduct an A/B check on two of your automation workflows to see how they’re performing.
- Generate new leads by means of web site sign-up varieties, touchdown pages, or Fb advertisements.
In all, each Fixed Contact and Sendinblue have nice automation options.
A/B Testing
You possibly can conduct A/B exams on each Fixed Contact and Sendinblue to see which e mail performs higher.
With Fixed Contact, you possibly can check two topic traces of an e mail to determine which one performs higher and maximize your e mail open charges. They provide built-in suggestions about the suitable e mail topic line based mostly in your trade, your e mail copy, and your goal contacts.
Equally, Sendinblue lets you A/B check your topic traces too, to see what works finest for your enterprise.
Ecommerce CRM
Fixed Contact’s ecommerce CRM lets you robotically ship triggered emails based mostly on a contact’s interactions and behaviors. You may as well add contacts straight out of your on-line retailer, so you possibly can hold observe of all of your clients in a single place.
Plus, their seamless integrations with Shopify, eBay, Etsy, WooCommerce, BigCommerce, Magento, and extra, make it simple to ship focused messages and add merchandise to your Fixed Contact emails.
You possibly can appeal to, have interaction, and retain your ecommerce clients proper out of your Fixed Contact account. Here is how:
- Run Fb, Instagram, and Google advertisements to achieve new audiences.
- Flip web site guests into leads utilizing sign-up varieties.
- Ship real-time emails for deserted cart reminders.
- Section contacts and ship particular, conversion-driven messages to every group.
- Observe outcomes corresponding to e mail views, clicks, and extra.
- Prioritize leads who usually tend to purchase.
Sendinblue’s ecommerce CRM enables you to observe a contact’s interactions and behaviors, so you possibly can ship them automated emails which can be related to their pursuits.
You may as well add contacts out of your on-line retailer or by means of integrations with Shopify, BigCommerce, PrestaShop, WooCommerce, and extra.
Sendinblue enables you to:
- Ship deserted cart reminders.
- Ship transactional emails.
- Observe conversions to determine your highest revenue-generating e mail marketing campaign.
Types and Touchdown Pages
With Fixed Contact, you possibly can create web site sign-up varieties and branded touchdown pages which can be designed to drive extra conversions.
They provide two various kinds of touchdown pages – lead era and shoppable. I’ll give a fast overview of every of them beneath.
Lead Era Touchdown Pages
Shoppable Touchdown Pages
Sendinblue additionally enables you to create eye-catching sign-up varieties utilizing their drag-and-drop type builder. You possibly can customise it along with your most well-liked shade, textual content, and pictures. Accumulate the data you want – utilizing textual content fields, dropdown lists, or radio buttons.
This platform additionally enables you to create touchdown pages with none coding abilities. You possibly can create a touchdown web page in minutes and host it by yourself area. All you have to do is:
- Finalize the aim of your touchdown web page – e book launch, occasion promotion, and so on.
- Choose any of their pre-designed touchdown web page templates.
- Customise it utilizing their drag-and-drop touchdown web page builder. Or, you may as well construct one from scratch.
- Push it dwell.
Reporting
Fixed Contact gives complete reporting options that can help you see what’s working and what’s not, and enhance your effectivity.
It gives you and your workforce with useful metrics, which embody:
- Engagement metrics – e mail deliverability, opens, clicks, deletion, and so on.
- Campaigns with the utmost variety of opens or clicks
- Click on-tracking heatmap
- Cellular open charge and the way it compares with desktop opens
You possibly can test these stories from anyplace utilizing their cell app.
Sendinblue additionally analyzes and shares stories that reveal useful insights about your e mail campaigns. These embody:
- E-mail deliverability
- Open and click-through charge
- E-mail heatmap
- A/B testing stories
- Ship time optimization
Integrations
Each Fixed Contact and Sendinblue supply a spread of integrations that can assist you join your e mail advertising and marketing efforts with the remainder of your digital advertising and marketing and ecommerce platforms.
Fixed Contact connects with over 300 apps, together with Shopify, WooCommerce, Salesforce, Etsy, Zapier, BigCommerce, Canva, and Vimeo.
With these integrations, Fixed Contact lets you:
- Create stunning e mail graphics and movies.
- Increase on-line gross sales.
- Have interaction along with your present and potential clients on social media.
- Develop your e mail listing utilizing Fb and Google advertisements.
- Streamline contact administration.
Sendinblue additionally integrates with 150+ helpful platforms, together with e mail advertising and marketing platforms, ecommerce options, buyer relationship administration (CRM) programs, content material administration programs (CMS), developer instruments, and extra.
A few of their notable integrations embody Shopify, WordPress, WooCommerce, BigCommerce, Magento, Zapier, and Ninja Types.
Each Fixed Contact and Sendinblue make it simple to attach your e mail advertising and marketing efforts with the remainder of your digital advertising and marketing technique.
Nevertheless, Fixed Contact presents extra integrations than Sendinblue, which may very well be a deciding issue should you’re in search of a selected integration.
Fixed Contact vs. Sendinblue: Help
Fixed Contact has glorious customer support. Their advertising and marketing advisors present devoted cellphone and chat assist. Moreover, in addition they have an enormous data base of step-by-step guides and video tutorials.
Sendinblue presents e mail assist with all 4 plans (together with the Free plan). For cellphone and chat assist, you’ll must improve to their higher-value plans – Enterprise and Enterprise plans.
Enterprise plan customers additionally take pleasure in the advantage of having a devoted account supervisor to resolve their points immediately.
Fixed Contact vs. Sendinblue: Last Verdict
Now that the important thing options and variations between Fixed Contact and Sendinblue, it is time to determine which one is the most effective match for your enterprise.
Here is a fast recap of what we coated:
Fixed Contact is finest for companies which can be in search of a extra complete resolution with strong e mail advertising and marketing and automation options, and extra integrations. It is also a sensible choice should you want cellphone assist.
Nevertheless, should you’re on a decent funds and also you’re in search of a extra inexpensive resolution with restricted utilization wants, Sendinblue is the best way to go. That’s as a result of it presents a Free plan with no time restrict.
Right here, you need to notice that Sendinblue could be costly for Enterprise plan customers – plans ranging from $1000/month. So, it’s possible you’ll wish to take a look at a few of my chosen Sendinblue alternate options and different e mail advertising and marketing instruments as nicely.
I’d advocate that you just take a look at the Advertising Automation+ plan by Fixed Contact first should you run an enterprise. It has extra options to supply at half the price of Sendinblue’s Enterprise plan.
In all, each platforms supply related options, so it actually comes all the way down to your particular wants and funds. If you happen to’re undecided which one to decide on, I would say that it is best to begin with a free trial of each Fixed Contact and Sendinblue to see which one works finest for you.
Do you’ve got any questions on Fixed Contact vs. Sendinblue? Let me know within the feedback beneath.
