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Swedish Pupil Survey: Massive banks excel, FinTech fails


Concerning the Pupil Survey 

This 12 months’s pupil survey ran from September 2022 to January 2023 and was answered by a complete of 20,520 college students, which is Sweden’s largest profession survey up to now. Universum’s surveys are answered yearly by over 1.5 million respondents, in 65 markets worldwide, which leads to Sweden’s most complete – but additionally the world’s largest expertise survey by far. This provides us a singular information base and understanding of what expertise is in search of and expects from employers. The info is additional segmented by gender, age, academic background, and many others. The proper knowledge consequently provides you as an employer related perception into how you could proceed with the intention to appeal to and retain your proper goal group. 

Profession preferences 

Compensation and safe employment are an important priorities in 2023 for Swedish college students when selecting a future employer. Encouraging steadiness between work life and personal life in addition to versatile working situations proceed to turn into much more necessary. Normally, it may be stated that Respect and Kindness within the Swedish work surroundings is usually growing as a profession choice. Nonetheless, traits resembling a Inventive and dynamic work surroundings, Difficult work, Moral norms and CSR have gotten much less necessary. Maybe CSR has turn into a so-called hygiene issue, i.e. that right now it is kind of anticipated of an employer. The dedication to sustainability has decreased successively since 2020. 

Cash Talks 

Though the significance of sustainability has declined over the previous 4 years, 2023 represents the 12 months wherein the significance of monetary sustainability has reached an all-time excessive amongst college students. Unstable financial occasions shifts the main focus to industries that may deal with financial uncertainty. Corporations which have a confirmed capacity to behave with a monetary duty mindset are extra enticing this 12 months.  

One business anticipated to navigate a excessive curiosity/inflation surroundings is banking. With fears of a looming recession, the emphasis on good cash administration appears to outweigh employment with profitable development employers. This clearly correlates with this 12 months’s rating, which exhibits an elevated curiosity amongst college students in working at massive and prestigious banks. 

Business developments 

The banking sector was one of many large winners in 2023 in keeping with the scholar survey. Nonetheless, that is the primary time since  2019 that Fintech is experiencing a pointy business decline amongst finance and IT college students, with many stylish FinTech firms dropping ranks. Normally, we see the complete tech business dropping attractiveness as a consequence of a looming recession and ongoing layoffs throughout the business. Main gamers resembling Spotify, Google and Microsoft stay very enticing, however additionally they misplaced percentages on this 12 months’s rating. That is possible as a result of uncertainty that impacts the business and the big layoffs which might be occurring. The underside line is that right now, it isn’t thought of a secure business to work in. 

Rating 

Google takes again 1st place from Spotify on this 12 months’s rating amongst tech college students. Klarna drops 17 rating positions amongst each tech college students and civil engineers and drops from rank 4 to 21 amongst economists. Avanza can be dropping percentages in IT and finance. Issues are higher for the normal large banks. Amongst economists, SEB rises from rank 14 to five, Swedbank from 7 to 4, and each Goldman Sachs, J.P. Morgan and Handelsbanken up. We additionally see a pattern amongst employers linked to the nationwide protection. Each Saab, the Armed Forces and FOI confirmed sturdy rating performances this 12 months. This may increasingly after all be straight associated to the Russia-Ukraine disaster. 

Wages 

Girls nonetheless anticipate 7% decrease beginning wage than males. If we break this down by research background, 2023 is the primary 12 months ever the place we have now a gaggle the place girls anticipate the next wage than males; the attorneys. Sadly, we see a correlation between the scholars’ anticipated beginning salaries and the precise salaries later of their skilled lives. That is how there must be a change in expectation and demand. 

Do you want to higher perceive your model picture, viewers and opponents?

Yearly Universum surveys over 1 million college students and professionals worldwide to determine the model picture standing of essentially the most enticing employers. Our Analytics options provide the insights you could win the struggle for expertise.



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