State of affairs
You’re reviewing your lively pipeline and see a deal you had been optimistic about has been stalled for 60 days or extra. It’s time to get artistic about the way you reinvigorate the potential purchaser.
As a substitute of tossing an already certified lead into your inactive pipeline (and condemning it as an issue for an additional day), re-enlist your SDR to research: What made the deal stall? What might they do to maneuver the deal alongside? Might they arrange one other assembly or a extra in-depth demo?
Set off
- Getting older alternatives (usually greater than 60 days outdated; could range primarily based in your gross sales cycle)
Actions
- SDRs make calls to these alternatives
- In the event you can’t attain anybody, ship an automatic follow-up e-mail
