Sunday, December 11, 2022
HomeMarketingGoogle Says HTML Sitemaps Ought to By no means Be Wanted

Google Says HTML Sitemaps Ought to By no means Be Wanted


John Mueller of Google has all the time downplayed the significance of HTML sitemaps over time, he’s a fan of XML sitemaps, however HTML sitemaps, not a lot. On Mastodon the opposite day, he actually confirmed his dissatisfaction with HTML sitemaps by saying that HTML sitemaps “ought to by no means be wanted.”

He wrote, “I modified my thoughts on HTML sitemaps over time, they need to by no means be wanted. Websites small & massive ought to all the time have a transparent navigational construction. For those who really feel the necessity for a HTML sitemap, spend the time enhancing your web site’s structure as a substitute. HTML sitemaps match into the identical bin with HTML loading spinners.”

Did he simply equate websites utilizing HTML sitemaps on the identical degree as websites utilizing HTML loading spinners? Possibly that’s Mastodon humor?

In 2019, John stated HTML sitemaps should not worthwhile for search engine optimisation functions, then in 2016, John additionally downplayed the significance of HTML sitemaps. However let’s return to 2009 when Matt Cutts stated HTML sitemaps come first.

I imply, the logic John is utilizing is sensible. If a person cannot discover your content material utilizing your navigation and they should resort to an HTML sitemap, you could have an even bigger drawback together with your web site…

Oh, later, John wrote that “HTML loading spinners are dangerous for search engine optimisation.”

Discussion board dialogue at Mastodon.

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