Thursday, January 19, 2023
HomeMarketingAMC Networks Reveals In-Individual 2023 Upfront Plans

AMC Networks Reveals In-Individual 2023 Upfront Plans


AMC Networks is shifting its upfront presentation to a brand new venue.

The corporate will host its occasion on April 18 in particular person at Jazz at Lincoln Middle, transferring from final 12 months’s in-person presentation at Peak in Hudson Yards.

AMC Networks plans to focus its presentation round its signature exhibits, together with the upcoming spin-offs from The Strolling Useless, its new Anne Rice universe and Fortunate Hank, Bob Odenkirk’s newest collection.

“We’re wanting ahead to probably the most revolutionary and future-facing upfront in our historical past, with a concentrate on partnering with entrepreneurs round focused audiences, artistic advert merchandise and an thrilling slate of high-quality programming that may construct on our confirmed skill to have interaction passionate fan communities round compelling franchises and universes,” Kim Kelleher, chief industrial officer, stated in a press release.

“Our firm has a protracted custom of being proudly ad-supported and delivering industry-first alternatives that leverage our nice content material for our companions,” Kelleher added.

Along with its new exhibits, the corporate will even emphasize its different networks, together with franchises on WE television, custom-branded content material alternatives with Content material Room and its rising slate of FAST channels.

The small occasion will function roughly 200 to 250 attendees, resulting in a collection of in-person and digital company displays over the subsequent few weeks.

AMC Networks’ in-person upfront announcement comes after months of uncertainty on the firm, most lately with CEO Christina Spade departing in November after simply round 4 months within the function.

Spade succeeded Matt Clean, who had been interim CEO since September 2021. Following Spade’s departure, chairman James Dolan additionally indicated that cutbacks and a “large-scale layoff” have been on the best way.

Dolan is at the moment serving as interim government CEO till the corporate finds a everlasting substitute. Previous to Spade’s abbreviated tenure, the everlasting function has been vacant since August 2021 after president and CEO Josh Sapan transitioned to government vice chairman. 

AMC Networks is the newest firm to announce its upfront plans.

Netflix lately snagged Paramount’s vacant spot throughout upfront week, marking the streamer’s first-ever look throughout the annual TV promoting showcase. Paramount is skipping its Carnegie Corridor occasion this 12 months, opting to host a collection of small gatherings in April.

NBCUniversal was the primary firm to announce its plans, returning to Radio Metropolis Music Corridor on Could 15.

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