From meals and music to tv, Hispanic tradition has made an immeasurable influence on model advertising and marketing methods. Firms regularly positioning themselves on this market have confirmed to achieve reputation nationally, with tv considerably increasing programming that targets and displays the Hispanic tradition. Luis Izquierdo, avp of product model administration at AT&T, sat down with Adweek throughout our Elevate: Hispanic TV Summit for a dialogue on the keys to turning into an influential advertiser and marketer for Hispanic audiences and what methods corporations can implement into their very own model.
