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HomeB2B Marketing8 Brainstorming Instruments Entrepreneurs Have to Strive in 2023

8 Brainstorming Instruments Entrepreneurs Have to Strive in 2023

We’ve all been there: staring intensely on the display, keen concepts to return to our minds.When phrases or concepts aren’t capturing out of our minds or fingertips, we all know we have entered a writers’ block rut.

That is the place brainstorming instruments are available. By serving to us generate and arrange concepts, they may also help each particular person entrepreneurs, or groups who’re all the time brainstorming

With options like digital whiteboards, thoughts maps, and voting techniques, at present’s brainstorming instruments foster environment friendly concept technology and collaboration amongst group members, no matter their bodily location.

On this publish, we’ll cowl:

Get Started with HubSpot's AI Campaign Assistant

AI Brainstorming Instruments

HubSpot AI Content material Author

HubSpot AI Content Writer

Get began with the AI Content material Author

HubSpot AI Content material Author is a brainstorming software that may provide help to while you’re caught. If it’s essential create content material, whether or not it is an electronic mail, a touchdown web page, a weblog publish, or a social publish, you possibly can inform the software program the viewers you’re writing to, the message you need to talk, the size, and the tone you’d prefer to convey.

HubSpot AI Content Writer

For instance, I gave it a immediate to brainstorm concepts for a weblog publish about how one can arrange an e-commerce store. In return, I obtained a listing of weblog publish concepts I can pursue.

HubSpot AI Content Writer

You may also use AI Content material Author to generate outlines, headlines, and content material concepts in a pinch. 

Value: HubSpot AI Content material Author is obtainable as a part of CMS Hub, which provides a free model, Starter at $23 per 30 days, Skilled at $360 per 30 days, and Enterprise at $1,200 per 30 days.

Collaborative Brainstorming Instruments




When you like sticky notes, Lucidspark is likely to be the brainstorming software for you. The software program is an interactive whiteboard that helps real-time collaboration by permitting you to speak, go away feedback, react with emojis, and vote on concepts. You’ll be able to merely sort your concepts on a sticky observe, or use drawing instruments to mark one thing up, and drag or share your ideas to the canvas. 

Lucidspark additionally provides customizable brainstorming templates for brainwriting, idea summaries, storyboarding, thoughts mapping, and wireframes. Lucid helps fundamental Excel import for Particular person and Group accounts.

Pricing: Free model accessible. Particular person at $7.95, Group at $9 per person, and customized pricing for Enterprise.




Like Lucidspark, Miro is a collaborative brainstorming software that fosters an open teamwork model with a whiteboard person expertise. It additionally provides greater than 200 brainstorming templates includingstickies, person story maps, and brainwriting. Extra options like chat, feedback, sticky notes, and video can help you bounce concepts off your group and collect suggestions.

Miro also can import knowledge from spreadsheets and integrates with standard instruments like G Suite, Microsoft Groups (and Excel), Slack, and Zoom.

Pricing: Miro provides a Free model, Starter at $8 per member per 30 days, Enterprise at $16 per member per 30 days, and customized pricing for Enterprise.




Milanote is one other on-line whiteboard that lets you collaborate with groups. You’ll be able to write notes and to-do lists; add photographs, Excel paperwork and design information; save textual content, photographs, and hyperlinks from the online; and add notes and images out of your telephone.

In contrast to related whiteboarding instruments on this checklist, Milanote’s geared in direction of design and artistic groups with its skill to help design information.

Pricing: Milanote provides a free model with paid plans beginning at $9.99 per individual per 30 days and group upgrades beginning at $49 per 30 days (billed yearly).

Notice-Taking Brainstorming Instruments



TheBrain is a note-taking brainstorming software with AI options. It goals to digitize your ideas and arrange every little thing you want for brainstorming in a single place by enabling you to take notes and save information, internet pages, photographs, and emails to the platform. Although it is note-heavy, you can even construction and visualize the writing with define view, thought icons, and embedding of photographs, movies, and hyperlinks into your notes.

You may also generate outlines and content material by leveraging TheBrain’s AI capabilities.

Pricing: Free model accessible. Professional Service at $15 per set per 30 days, Professional License at $219 one-time, and Professional Combo (License and Cloud Providers) at $299 per seat per yr.

Evernote Groups

Evernote Teams


Evernote Groups is a note-based collaboration software with brainstorming options. You’ll be able to entry shared notebooks and areas and collaborate in real-time by modifying notes with group members.

Evernote Groups integrates with Google Suite, Slack, and Microsoft Groups.

Pricing: Free trial accessible. Pricing accessible upon request.

Free Brainstorming Instruments

HubSpot Marketing campaign Assistant 

HubSpot Campaign Assistant


HubSpot Marketing campaign Assistant is a free AI-powered brainstorming software for advertising campaigns. When you’re encountering roadblocks, Marketing campaign Assistant may also help you brainstorm advertising campaigns, whether or not you want copy for a touchdown web page, advertising electronic mail, or Google advert.

HubSpot Campaign Assistant

You’ll be able to share particulars about your marketing campaign and choose a tone of voice that aligns along with your model. With just some clicks, you may obtain copy highlighting your promoting factors and incorporating your required name to motion. 

For instance, after I used this software to create an electronic mail advertising marketing campaign for an internet Halloween sale at a dressing up retailer that additionally sells Halloween dwelling decor, I gave the software an outline of what the marketing campaign was about, key aspects my viewers ought to find out about, a call-to-action, and a writing model. 

Inside seconds, Marketing campaign Assistant generated a ready-to-use electronic mail in an excited and humorous tone.

HubSpot Campaign Assistant

Pricing: Free.

Google Docs

Google Docs


You’re in all probability already accustomed to Google Docs. It is a traditional brainstorming software that lets you sort out concepts, and collaborate along with your group by sharing docs. 

I exploit Google Docs on an almost each day foundation — in actual fact, I wrote the draft for this weblog publish on Google Docs. Earlier than delving right into a weblog publish, I might create a separate doc for to brainstorm a great define.

Google Docs additionally integrates with different standard brainstorming instruments, making it a useful supplementary software program.

Pricing: Free

Brainstorming Templates

Brainstorming will be intimidating, particularly while you’re observing a clean slate. That is how brainstorming templates may also help.

Brainstorming templates are pre-designed frameworks or buildings that information and arrange the brainstorming course of. These templates present a place to begin for groups to generate concepts and encourage structured considering. Whether or not within the type of thoughts maps, SWOT evaluation, or determination matrices, these templates assist people and groups discover totally different angles, foster collaboration, and be certain that no vital areas are neglected.

By utilizing brainstorming templates, groups can streamline their ideation course of, keep targeted, and in the end enhance their probabilities of producing progressive and efficient options.

Listed here are some brainstorming templates:

HubSpot Free Brainstorming Template

Brainstorming vs. Thoughts Mapping

Brainstorming and thoughts mapping are two distinct strategies employed within the inventive course of. Whereas brainstorming focuses on producing a big amount of concepts with none analysis or group, thoughts mapping includes visually organizing and establishing relationships amongst these concepts. In brainstorming, concepts will be random and various, permitting for a free stream of creativity.

However, thoughts mapping makes use of a central level as a place to begin and branches out to attach associated sub-topics and concepts, making a structured and hierarchical visible illustration. Brainstorming is the preliminary step in concept technology, whereas thoughts mapping facilitates the group and understanding of those concepts for additional growth and implementation.

Get Began With Brainstorming Instruments

From capturing and organizing concepts to leveraging synthetic intelligence for content material technology, brainstorming instruments have grow to be important. With their intuitive interfaces and highly effective options, brainstorming instruments empower you and your group to unleash creativity, suppose exterior the field, and discover distinctive options to complicated issues.

Get began with instruments like HubSpot’s AI Marketing campaign Assistant..




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